Founded by a UK Military Veteran with deep military roots, Heroes Vodka is part of a non-profit organisastion, The Heroes Drink Company C.I.C. & donates 20% of all its profits to Forces & Veterans charities. Appearance: Crystal clear Nose/ Aroma: Light Pepper, mineral with fresh green grass notes coming through Taste: Beautifully smooth, slightly sweet on the palate all the way through with nice peppery warmth building towards the end. The faintest taste of aniseed. After Taste: Delicate warmth with a light creamy/buttery finish & slight vanilla notes.