' As soon as you see the sheer size of the bare Minerals Maximist Phyto-Fiber Volumizing Mascara brush head, you know it's been designed with one sole purpose in mind: dramatic, long & voluminous lashes.'
- Keavy, Escentual Beauty Team. Why You'll Love The bare Minerals Maximist Mascara: A blackest-of-black mascara that creates a bold, volumised finish. 93% of beauty lovers instantly saw extreme volume. Provides up to 250% visibly thicker lashes in 8 weeks. Nourishes your lashes while you wear it. Features a vegan formula that's suitable for contact lense wearers. Resistant to sweat, water & smudging. Showcases a plant-based brush head that catches every lash. Why It's Escentual: Aside from making your lashes look long & bold with insane volume, the bare Minerals Maximist Phyto-Fiber Volumizing Mascara is also made to care for your eyelashes. It boasts a kind-to-lash formula that is designed to ensure your lashes are healthier & thicker after every single application. Easy to remove & gentle enough for contact lens wearers, the formula is made with upcycled orange peel fibres to help build volume, while lash thickness is encouraged over time thanks to a clever microalgae complex that nourishes & fortifies your natural lashes while you wear it. The Best Way To Use It: Position the brush horizontally with one of the reservoirs facing your lashes. Lift the brush from the root to tip, & twist for added definition. Flip to the fuller side of the brush to layer & build volume. The Sustainable Side: The cap is made using 98% post-consumer recycled plastic. Values: Vegan, ophthalmologist-tested, dermatologist-tested. Cruelty-free, paraben-free, gluten-free, talc-free, synthetic-fragrance-free, SLS-free, PEG-free, tree-nuts-free.