Looks like rum. Tastes like rum. Its Not Rum the perfect zero-proof alternative for all your favourite rum-based drinks. Made from a combination of clove, oakwood & grapefruit, it's 100% natural with no sugar, no fat, no carbs & no artificial flavours. Now you can follow the siren call of the Mojito or the Mai Tai safe in the knowledge it wont lead to a disastrous conclusion. Dive in.