CONCEPT: Conditioning Curl Enhancing styling crème for medium to thick hair types. WHAT IT IS: Curling Crème gives extra definition & control to thicker, curly hair types. Gives all day long lasting hold, that controls frizz, helps the hair retain moisture, & resists humidity. WHAT IT DOES: Enhances & controls curls. Leaves hair extra soft & hydrated. HOW ITS USED: Rub crème between hands & distribute evenly through damp hair. Scrunch with hands & blow dryer or use a diffuser to dry. Can also air dry. WHEN ITS USED: Can be used daily. RESULTS: Defined, frizz free, soft curls.