Get the freshest flush with the Shiseido Minimalist Whipped Powder Blush, a breathable & blendable powder with a soft matte finish. Created with an air-whipped texture that's dreamy to apply & even dreamier on the skin, the Minimalist Whipped Powder offers a long-lasting, weightless blush that will kiss cheeks with effortlessly diffused colour. Its mousse texture transforms into a tactile, natural-looking powder finish on the cheeks thanks to Air Fushion Technology, which boosts your complexion with eight hours of soft & flattering colour. Why We Love It It doesn't matter if you're a beauty minimalist or a beauty maximalist, you'll love the buildable finish of this blush. It's available in a range of vibrant colours that immediately enliven your complexion, & each shade is inspired by Shiseido's muses throughout history. It's so chic. How To Use It Apply with your fingertips or your favourite brush
- a little goes a long way! Works Well With For a flawless finish, dab the Minimalist Whipped Powder Blush onto cheeks with the gel blending tip of the Daiya Fude Face Duo Brush, & then buff it out with the brush end. Values Dermatologist-tested.